{"id":11820,"date":"2022-06-30T19:23:06","date_gmt":"2022-06-30T19:23:06","guid":{"rendered":"http:\/\/TheNextWeb=1388814"},"modified":"2022-06-30T19:23:06","modified_gmt":"2022-06-30T19:23:06","slug":"ukrainian-whose-startup-de-aged-luke-skywalker-on-stopping-deepfake-disinformation","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=11820","title":{"rendered":"Ukrainian whose startup de-aged Luke Skywalker on stopping deepfake disinformation"},"content":{"rendered":"\n<p><a href=\"https:\/\/thenextweb.com\/topic\/artificial-intelligence\" target=\"_blank\" rel=\"noopener noreferrer\">AI<\/a> has become adept at recreating, altering, and restoring human speech. But as the replicas become indistinguishable from the real, fears about the tech are growing.<\/p>\n<p>Alex Serdiuk has a unique understanding of both the opportunities and threats.<\/p>\n<p>As the co-founder and CEO of AI startup&nbsp;<a class=\"icon none\" href=\"https:\/\/www.youtube.com\/watch?v=glwgybvxk-0&amp;t=47s\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Respeecher<\/a>, Serdiuk&nbsp;has won an Emmy for creating <a href=\"https:\/\/www.respeecher.com\/case-studies\/respeecher-makes-nixon-moon-landing-disaster-speech-reality?hsLang=en\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">a deepfake Richard Nixon<\/a>, developed voice clones&nbsp;for speech disabilities, and de-aged Mark Hamill\u2019s vocal cords for <em>The <\/em><em>Mandalorian<\/em><span><em>.<\/em><\/span><\/p>\n<div class=\"inarticle-wrapper neural channel-cta hs-embed-tnw\">\n<div id=\"hs-embed-tnw\" class=\"channel-cta-wrapper\" readability=\"6\">\n<div class=\"channel-cta-img\"><img decoding=\"async\" src=\"https:\/\/s3.amazonaws.com\/uploads.tnw\/uploads\/neural-newsletter_header-1.gif\"><\/div>\n<p><noscript><img decoding=\"async\" src=\"src='https:\/\/s3.amazonaws.com\/uploads.tnw\/uploads\/neural-newsletter_header-1.gif'\"><\/noscript><\/p>\n<div class=\"channel-cta-input\" readability=\"7\">\n<h2 class=\"channel-cta-title\">Greetings, humanoids<\/h2>\n<p class=\"channel-cta-tagline\">Subscribe to our newsletter now for a weekly recap of our favorite AI stories in your inbox.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>Yet Serdiuk has also seen synthetic media at its worst. The CEO and his company are based in Ukraine, which has been the target of <a href=\"https:\/\/thenextweb.com\/topic\/deepfake\" target=\"_blank\" rel=\"noopener noreferrer\">deepfake<\/a> disinformation.<\/p>\n<p>In March, a manipulated video of Ukrainian President Volodymyr Zelensky circulated on social media. The clip showed a digitally-rendered Zelensky telling soldier<span>&nbsp;to surrender to Russia.&nbsp;<\/span><\/p>\n<p>The impact, however, was minimal.<\/p>\n<p><span>\u201cThis deepfake was done so poorly \u2014 like many things that Russians do \u2014 so it wasn\u2019t convincing,\u201d Seriduk tells TNW. <\/span><\/p>\n<p><span>\u201cAnd our nation is smart. We have a belief in what\u2019s going on in our government, and if someone says that our president gave up, most of the people would check those facts \u2014 especially because the deepfake was so bad.\u201d<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\" readability=\"7.6752767527675\">\n<p lang=\"en\" dir=\"ltr\">The Zelensky deepfake is so bad it won&#8217;t convince any Ukrainians to &#8220;lay down their arms.&#8221; But enough of these could spread doubt about the authenticity of real videos in the future <a href=\"https:\/\/t.co\/DZ7IuYsPoT\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">https:\/\/t.co\/DZ7IuYsPoT<\/a> <a href=\"https:\/\/t.co\/MGNxvyw8GE\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">pic.twitter.com\/MGNxvyw8GE<\/a><\/p>\n<p>\u2014 Alec Luhn (@ASLuhn) <a href=\"https:\/\/twitter.com\/ASLuhn\/status\/1504365907803525120?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">March 17, 2022<\/a><\/p>\n<\/blockquote>\n<p>Nonetheless, the clip demonstrated synthetic media\u2019s potential to make us question what we see \u2014 and hear.<\/p>\n<p>Indeed, fake sounds can be more convincing than fake sights.<\/p>\n<h2>Editing reality<\/h2>\n<p><span>Seriduk believes synthetic voices can avoid the <a href=\"https:\/\/spectrum.ieee.org\/what-is-the-uncanny-valley\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">uncanny valley<\/a> more smoothly than artificial visuals.<\/span><\/p>\n<p><span>He adds that this realism can benefit society. Respeecher, for instance, has developed <span>voice replacement tech <a href=\"https:\/\/www.respeecher.com\/case-studies\/respeecher-helps-patients-speech-disabilities-recover-voice?hsLang=en\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">for people who have undergone a laryngectomy<\/a>. <\/span><\/span><\/p>\n<p><span><span>In trials, the system created a natural-sounding voice while preserving the user\u2019s articulation. <\/span><\/span><\/p>\n<p>Sonantic, an AI startup, produced another powerful example.<\/p>\n<p>In 2021, the company <a href=\"https:\/\/www.youtube.com\/watch?v=OSMue60Gg6s\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">recreated Val&nbsp;<span class=\"il\">Kilmer<\/span>\u2018s voice<\/a> after throat cancer treatment let the actor unable to<span> speak clearly.&nbsp;<\/span><\/p>\n<p><iframe title=\"YouTube video player\" srcdoc=\"\n\n<style>*{padding:0;margin:0;overflow:hidden}html,body{background:#000;height:100%}img{position:absolute;top:0;left:0;width:100%;height:100%;object-fit:cover;transition:opacity .1s cubic-bezier(0.4,0,1,1)}a:hover img+img{opacity:1!important}<\/style>\n<p><a href='https:\/\/www.youtube.com\/embed\/OSMue60Gg6s?feature=oembed&amp;autoplay=1&amp;mute=1&amp;modestbranding=1&amp;iv_load_policy=3&amp;theme=light&amp;playsinline=1'><img src='https:\/\/img.youtube.com\/vi\/OSMue60Gg6s\/hqdefault.jpg'><img src='https:\/\/cdn0.tnwcdn.com\/wp-content\/themes\/cyberdelia\/assets\/img\/ytplaybtn.png' style='top: 50%;left:50%;width:68px;height:48px;transform:translate3d(-50%,-50%,0)'><img src='https:\/\/cdn0.tnwcdn.com\/wp-content\/themes\/cyberdelia\/assets\/img\/ytplaybtn-hover.png' style='top: 50%;left:50%;width:68px;height:48px;opacity:0;transform:translate3d(-50%,-50%,0)'><\/a>&#8221; width=&#8221;560&#8243; height=&#8221;315&#8243; frameborder=&#8221;0&#8243; allowfullscreen=&#8221;allowfullscreen&#8221;>[embedded content]<\/iframe><\/p>\n<p>Sonantic CEO Zeena Qureshi said the project showed the altruistic potential of the approach.<\/p>\n<p><span>\u201cI spent nine years helping children with autism learn how to use their voice as a better instrument for communication,\u201d she recalled in <a href=\"https:\/\/www.sonantic.io\/blog\/helping-actor-val-kilmer-reclaim-his-voice\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">a statement<\/a>. <\/span><\/p>\n<p><span>\u201cThe project with Val demonstrated again how empowering it can be when people overcome challenges with speaking.\u201d<\/span><\/p>\n<p>However, other uses of speech synthesis have caused concern.<\/p>\n<h2>Voicing complaints<\/h2>\n<p>In 2021, a documentary about Anthony Bourdain sparked a heated debate about deepfakes.<\/p>\n<p>In <a href=\"https:\/\/www.newyorker.com\/culture\/annals-of-gastronomy\/the-haunting-afterlife-of-anthony-bourdain\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">an interview<\/a>, director <span>Morgan Neville revealed that AI had recreated the late chef\u2019s voice in the film. The synthetic dialogue was comprised of words Bourdain<\/span> had written but never said.<\/p>\n<p>Critics felt the move was duplicitous and lacked consent from Bourdain \u2014 who <a href=\"https:\/\/www.theatlantic.com\/entertainment\/archive\/2018\/06\/what-anthony-bourdain-understood-about-authenticity\/562448\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">was famously obsessed with authenticity<\/a>.<\/p>\n<p>Neville later said he\u2019d have received approval from Bourdain\u2019s next of kin. But Ottavia Bourdain, the chef\u2019s widow, disputed this claim.<\/p>\n<p><span>\u201cI certainly was NOT the one who said Tony would have been cool with that,\u201d <a href=\"https:\/\/twitter.com\/OttaviaBourdain\/status\/1415889455005716485\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" data-component=\"externalLink\">she said in tweet<\/a>.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\" readability=\"5.9718309859155\">\n<p lang=\"en\" dir=\"ltr\">I certainly was NOT the one who said Tony would have been cool with that. <a href=\"https:\/\/t.co\/CypDvc1sBP\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">https:\/\/t.co\/CypDvc1sBP<\/a><\/p>\n<p>\u2014 Ottavia (@OttaviaBourdain) <a href=\"https:\/\/twitter.com\/OttaviaBourdain\/status\/1415889455005716485?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">July 16, 2021<\/a><\/p>\n<\/blockquote>\n<p>Serdiuk says Respeecher wouldn\u2019t permit such work.<\/p>\n<p>The company\u2019s <a href=\"https:\/\/www.respeecher.com\/ethics\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">ethics statement<\/a> prohibits deceptive uses of <span>synthetic speech. The company has further pledged to never use the voice of a private person or actor without permission. <\/span><\/p>\n<p><span>In&nbsp; \u201ca handful\u201d of cases, however, the voices of historical figures have been used to show the tech\u2019s potential.<\/span><\/p>\n<p>Researcher is also developing two technical defenses: a synthetic speech detector and audio watermarking.<\/p>\n<p>Ultimately, voice cloning will remain another tool that we can use for both good and bad. Serdiuk hopes the safeguards stop the harms from overshadowing the benefits.<\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/news\/ukrainian-ai-firm-behind-deaged-luke-skywalker-on-deepfake-voice-risks\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>AI has become adept at recreating, altering, and restoring human speech. But as the replicas become indistinguishable from the real, fears about the tech are growing. Alex Serdiuk has a unique understanding&#8230;<\/p>\n","protected":false},"author":1,"featured_media":11821,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/11820"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11820"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/11820\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/11821"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11820"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}