{"id":12388,"date":"2022-12-07T15:53:18","date_gmt":"2022-12-07T15:53:18","guid":{"rendered":"http:\/\/TheNextWeb=1392892"},"modified":"2022-12-07T15:53:18","modified_gmt":"2022-12-07T15:53:18","slug":"vivaldi-browser-backs-mastodon-to-free-social-networks-from-big-tech","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=12388","title":{"rendered":"Vivaldi browser backs Mastodon to free social networks from Big Tech"},"content":{"rendered":"\n<p><a href=\"https:\/\/vivaldi.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>Vivaldi browser<\/span><\/a><span> is backing Mastodon to release online communications from Big Tech\u2019s stranglehold.<\/span><\/p>\n<p><span>The Oslo-based company today became the first browser to integrate <\/span><a href=\"https:\/\/thenextweb.com\/news\/mastodon-decentralized-twitter-launches-android-app-challenges-musk\" target=\"_blank\" rel=\"noopener noreferrer\"><span>Mastodon<\/span><\/a><span> \u2014 just weeks after launching <\/span><a href=\"https:\/\/social.vivaldi.net\/home\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>its own server<\/span><\/a><span> on<\/span><span> the federated social network.<\/span><\/p>\n<p><span>The moves aim to accelerate the uptake of Mastodon, while attracting more users to Vivaldi\u2019s privacy-focused browser. They arrive amid a backlash against Silicon Valley\u2019s closed platforms and lock-in algorithms, which spread deeper into the mainstream after <a href=\"https:\/\/thenextweb.com\/topic\/elon-musk-3\" target=\"_blank\" rel=\"noopener noreferrer\">Elon Musk<\/a> bought <a href=\"https:\/\/thenextweb.com\/topic\/twitter\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter<\/a>.&nbsp;<\/span><\/p>\n<div class=\"inarticle-wrapper neural channel-cta hs-embed-tnw\">\n<div id=\"hs-embed-tnw\" class=\"channel-cta-wrapper\" readability=\"6\">\n<div class=\"channel-cta-img\"><img decoding=\"async\" class=\"js-lazy\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/07\/neural.webp\"><\/div>\n<p><noscript><img decoding=\"async\" src=\"src='https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/07\/neural.webp'\"><\/noscript><\/p>\n<div class=\"channel-cta-input\" readability=\"7\">\n<h2 class=\"channel-cta-title\">Greetings, humanoids<\/h2>\n<p class=\"channel-cta-tagline\">Subscribe to our newsletter now for a weekly recap of our favorite AI stories in your inbox.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><span>Since the world\u2019s richest person took over the bird app, Mastodon\u2019s active user base has soared from <\/span><a href=\"https:\/\/fortune.com\/2022\/11\/28\/mastodon-social-ceo-eugen-rochko-twitter-elon-musk\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>300,000 to 2.6 million<\/span><\/a><span> \u2014 a growth that\u2019s been tricky to accommodate.&nbsp;<\/span><\/p>\n<p><span>The sudden influx has overloaded many servers (known as instances) on the federated <a href=\"https:\/\/thenextweb.com\/topic\/social-media\" target=\"_blank\" rel=\"noopener noreferrer\">social network<\/a>, forcing them offline and overwhelming the volunteers who maintain them. Vivaldi\u2019s instance has the capacity to alleviate some of the strain.<\/span><\/p>\n<blockquote class=\"c-richText__pullQuote\" readability=\"29\">\n<div class=\"c-richText__pullQuoteGradient\" readability=\"32\">\n<p class=\"c-richText__pullQuoteQuote\">\u201cWe wanted to lend a hand.<\/p>\n<\/p><\/div>\n<\/blockquote>\n<p><span>Jon von Tetzchner, the co-founder of both Vivaldi and the Opera browser, told TNW that the plans were first mooted over five years ago.<\/span><\/p>\n<p><span>\u201c\u200b\u200bTo be frank, we should have joined then, but when we saw the rush of users over to Mastodon and we saw some of the servers struggling, we wanted to lend a hand,\u201d he said.<\/span><\/p>\n<p><span>Von Tetzchner also hopes to lower the barriers to entering Mastodon.<\/span><\/p>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-1392896 js-lazy\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design.jpg\" alt=\"Vivaldi\u2019s sidebar now integrates Vivaldi Social, a Mastodon instance.\" width=\"1280\" height=\"720\" sizes=\"(max-width: 1280px) 100vw, 1280px\" data-srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design.jpg 1280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-280x158.jpg 280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-240x135.jpg 240w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-480x270.jpg 480w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-796x448.jpg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-1200x675.jpg 1200w\"><figcaption><a href=\"https:\/\/thenextweb.com\/news\/vivaldi-browser-integrates-mastodon-social-network-in-alliance-against-musk-twitter#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Feditorial.thenextweb.com%2Fneural%2F2022%2F12%2F07%2Fvivaldi-browser-integrates-mastodon-social-network-in-alliance-against-musk-twitter%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Vivaldi Social, a Mastodon instance, is accessed in the browser\u2019s sidebar. Credit: Vivaldi\" data-title=\"Share Vivaldi Social, a Mastodon instance, is accessed in the browser\u2019s sidebar. Credit: Vivaldi on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Vivaldi Social, a Mastodon instance, is accessed in the browser\u2019s sidebar. Credit: Vivaldi on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"><\/i><\/a>Vivaldi Social, a Mastodon instance, is accessed in the browser\u2019s sidebar. Credit: Vivaldi<\/figcaption><noscript><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-1392896\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design.jpg\" alt=\"Vivaldi\u2019s sidebar now integrates Vivaldi Social, a Mastodon instance.\" width=\"1280\" height=\"720\" srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design.jpg 1280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-280x158.jpg 280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-240x135.jpg 240w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-480x270.jpg 480w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-796x448.jpg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-1200x675.jpg 1200w\"><\/noscript><\/figure>\n<p><span>Mastodon is a <\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/Fediverse\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>fediverse<\/span><\/a><span> of many interconnected <\/span><span>instances, which means anyone can create or join a community of their preference, but can still interact with members of other instances. Unlike at Twitter, no individual plutocrat can dictate all the rules.&nbsp;<\/span><\/p>\n<p><span>Yet this decentralized approach \u2014 as well as a new interface \u2014 can scare neophytes off. Many Mastodon newbies complain about the complexity of joining and using the system. Vivaldi\u2019s integration could ease the transition.<\/span><\/p>\n<blockquote class=\"c-richText__pullQuote\">\n<div class=\"c-richText__pullQuoteGradient\">\n<p class=\"c-richText__pullQuoteQuote\">\u201cThis is a win-win.<\/p>\n<\/p><\/div>\n<\/blockquote>\n<p><span>If you already have a Vivaldi account, you automatically get one for Mastodon. <\/span><span>To access the Vivaldi instance, just tap on the network\u2019s sidebar icon in the browser\u2019s latest desktop version.&nbsp; Users can also add any Mastodon instance of their choice as a web panel to this sidebar, which creates a split-screen view.<\/span><\/p>\n<p><span>Vivaldi, of course, also hopes the strategy attracts more users to its browser. The six-year-old company claims over 2.4 million active users, but that number is negligible compared to an estimated <\/span><a href=\"https:\/\/atlasvpn.com\/blog\/apples-safari-browser-now-has-more-than-1-billion-users\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span>3.3 billion on Chrome<\/span><\/a><span>.<\/span><\/p>\n<p><span>\u201cThere is a win-win here,\u201d said von Tetzchner. \u201cWe help Mastodon grow and clearly that also helps us grow if people choose to access Mastodon from Vivaldi.\u201d<\/span><\/p>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-1392895 js-lazy\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9.jpg\" alt=\"Jon von Tetzchner\" width=\"1280\" height=\"720\" sizes=\"(max-width: 1280px) 100vw, 1280px\" data-srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9.jpg 1280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-280x158.jpg 280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-240x135.jpg 240w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-480x270.jpg 480w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-796x448.jpg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-1200x675.jpg 1200w\"><figcaption><a href=\"https:\/\/thenextweb.com\/news\/vivaldi-browser-integrates-mastodon-social-network-in-alliance-against-musk-twitter#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Feditorial.thenextweb.com%2Fneural%2F2022%2F12%2F07%2Fvivaldi-browser-integrates-mastodon-social-network-in-alliance-against-musk-twitter%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Jon von Tetzchner founded Vivaldi after growing concerned that Opera was abandoning its principles. Credit: Gaelle lo\" data-title=\"Share Jon von Tetzchner founded Vivaldi after growing concerned that Opera was abandoning its principles. Credit: Gaelle lo on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Jon von Tetzchner founded Vivaldi after growing concerned that Opera was abandoning its principles. Credit: Gaelle lo on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"><\/i><\/a>Jon von Tetzchner founded Vivaldi after growing concerned that Opera was abandoning its principles. Credit: <a href=\"https:\/\/commons.wikimedia.org\/wiki\/File:Jon_von_Tetzchner_in_June_2015,_Magnolia_%28Massachusetts,_USA%29.jpg#\/media\/File:Jon_von_Tetzchner_in_June_2015,_Magnolia_(Massachusetts,_USA).jpg\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Gaelle lo<\/a><\/figcaption><noscript><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-1392895\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9.jpg\" alt=\"Jon von Tetzchner\" width=\"1280\" height=\"720\" srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9.jpg 1280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-280x158.jpg 280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-240x135.jpg 240w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-480x270.jpg 480w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-796x448.jpg 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2022\/12\/Untitled-design-9-1200x675.jpg 1200w\"><\/noscript><\/figure>\n<p><span>Von Tetzchner adds that it\u2019s a natural pairing. Like Mastodon, Vivaldi is billed as a community-driven system <\/span><span>that\u2019s<\/span><span> controlled by users instead of corporations. Unlike many Big Tech platforms, the companies also pledge to embrace open standards, while renouncing user profiling and advertising.&nbsp;<\/span><\/p>\n<p><span>These principles hark back to the early web, which was made to be distributed.<\/span><\/p>\n<p><span>\u201cBig Tech has tried to reverse this movement and has had some success with that,\u201d said <\/span><span>von Tetzchner.<\/span><span> \u201cSilos have been created, where content has not been available except through those silos. This has been particularly visible with regard to social networks.&nbsp;<\/span><\/p>\n<p><span>\u201cMastodon and the fediverse changes all that. You can connect through one of many servers. You can even swap servers if you do not like the one you connected with.\u201d<\/span><\/p>\n<p><span>The Vivaldi integration is also evidence that alliances between open platforms are strengthening. They\u2019re still a long way from competing with the tech giants, but further collaboration can make the alternatives more compelling to the wider public.<\/span><\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/news\/vivaldi-browser-integrates-mastodon-social-network-in-alliance-against-musk-twitter\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vivaldi browser is backing Mastodon to release online communications from Big Tech\u2019s stranglehold. The Oslo-based company today became the first browser to integrate Mastodon \u2014 just weeks after launching its own server&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/12388"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12388"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/12388\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12388"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12388"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12388"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}