{"id":14565,"date":"2024-03-07T17:17:18","date_gmt":"2024-03-07T17:17:18","guid":{"rendered":"http:\/\/TheNextWeb=1404634"},"modified":"2024-03-07T17:17:18","modified_gmt":"2024-03-07T17:17:18","slug":"eus-new-attack-on-big-tech-risks-becoming-missed-opportunity","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=14565","title":{"rendered":"EU\u2019s new attack on big tech risks becoming \u2018missed opportunity\u2019"},"content":{"rendered":"\n
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The EU\u2019s strictest-ever crackdown on big tech has only just begun, but critics fear it\u2019s already missing the targets.<\/span><\/p>\n

Called the Digital Markets Act (DMA), the landmark law<\/a> aims to curb the power of tech giants.<\/p>\n

Under the rules, the EU can designate companies that dominate a marketplace as \u201cgatekeepers.\u201d <\/span>This forces them to make their services open to competitors. <\/span><\/p>\n

Whatsapp, for instance, has to become interoperable with third-party messaging services. Mobile operating systems, meanwhile, must provide access to alternative app stores. <\/span><\/p>\n

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As the rules came into force today, the EU had designated six gatekeepers: Alphabet, Amazon, Apple<\/a>, ByteDance, Meta, and Microsoft.<\/p>\n

Their approaches to compliance have already caused alarm. Apple\u2019s has attracted the loudest condemnation.<\/p>\n

The backlash to Apple\u2019s DMA plans<\/h2>\n

Apple\u2019s App Store was a prime target of the DMA. With full control of the platform, the company had banned alternative payment methods and charged developers a whopping fee of up to 30% of revenue.<\/p>\n

Under the EU\u2019s new rules, that control has to loosen. But Apple isn\u2019t letting go without a fight.<\/p>\n

In response to the law, Apple has cut the commission it takes from developers in Europe<\/span>. However, it\u2019s also introduced a new fee for apps installed through third-party stores.<\/p>\n

Tech companies have pilloried the proposals. In a letter to the European Commission<\/a>, Spotify and 33 other firms said Apple\u2019s plans \u201cmake a mockery of the DMA.\u201d<\/span><\/p>\n

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\u201cWe all have a role to play.<\/p>\n<\/p><\/div>\n<\/blockquote>\n

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Firefox maker Mozilla<\/a> has another concern.<\/p>\n

The DMA forces iOS to support alternative browser engines, but Apple plans to restrict the interoperability to \u201cEU-specific apps.\u201d According to Mozilla, this forces the company to build and maintain two separate browser implementations.<\/span><\/p>\n

Kushall Amlani, the company\u2019s global competition and regulatory counsel for Mozilla, fears that DMA will<\/span> waste a \u201conce-in-a-generation\u201d chance to protect digital competition.<\/span><\/p>\n

\u201cFrom what we\u2019ve seen of gatekeeper compliance proposals, it is yet to live up to this potential in practice and risks becoming a missed opportunity,\u201d Amlani told TNW. <\/span><\/p>\n

\u201cThe commercial incentives to restrict fair access to closed ecosystems remain strong.\u201d<\/span><\/p>\n

The DMA can still bite Apple<\/h2>\n

Amid the concerns about the DMA, there are positive signs that the EU will not back down.<\/p>\n

One is a recent punishment doled out to Apple. On Monday, the bloc fined the company<\/a> \u20ac1.8bn for stifling music streaming rivals \u2014 the first penalty it\u2019s ever imposed on the tech giant.<\/p>\n

\u201cThe European Commission wanted to share a clear signal to digital platforms that it is really serious about regulating competition,\u201d Thomas Husson<\/a>, VP principal analyst at tech advisory firm Forrester, told TNW.<\/p>\n

\u201cThe fine represents about 0.5% of Apple\u2019s global turnover, but in theory, fines for firms that do not comply moving forward with the EU\u2019s DMA could reach up to 6% of their total turnover.<\/p>\n

Mozilla hasn\u2019t lost hope either. The company has been encouraged by the Commission\u2019s engagement with the browser issue, Amlani said.<\/span><\/p>\n

With vigilant oversight and proactive enforcement, he still believes the DMA can set a global standard for tech regulation.<\/p>\n

\u201cIt has the potential to give EU consumers huge benefits, including greater choice over the products they use and more control over their data,\u201d he said.<\/p>\n

The impacts on the tech we use could be immense. We covered the full implications in this guide<\/a>. <\/span><\/p>\n

The full benefits, however, could disappear if the public doesn\u2019t pay attention.<\/span><\/p>\n

\u201cConsumers, companies, and consumer groups all have a role to play in holding the gatekeepers to account,\u201d Amlani said. \u201c<\/span>It will take a coordinated effort to make the DMA a success.\u201d<\/span><\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The EU\u2019s strictest-ever crackdown on big tech has only just begun, but critics fear it\u2019s already missing the targets. Called the Digital Markets Act (DMA), the landmark law aims to curb the…<\/p>\n","protected":false},"author":1,"featured_media":14566,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/14565"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14565"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/14565\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/14566"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}