{"id":15507,"date":"2024-08-19T16:18:36","date_gmt":"2024-08-19T16:18:36","guid":{"rendered":"http:\/\/TheNextWeb=1409450"},"modified":"2024-08-19T16:18:36","modified_gmt":"2024-08-19T16:18:36","slug":"a-new-ai-system-promises-to-enhance-your-tennis-swing-and-your-racket","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=15507","title":{"rendered":"A new AI system promises to enhance your tennis swing \u2014 and your racket"},"content":{"rendered":"\n<p>SportAI has grand plans for tennis analytics. The startup wants to not only enhance a player\u2019s technique, but also the racket they swing.<\/p>\n<p>The Norway-based business analyses sports footage in real-time. It then delivers instant, personalised feedback.<\/p>\n<p>For tennis players, the system serves up coaching advice. For racket makers and retailers, the insights can return product recommendations.<\/p>\n<p>\u201cThe <a href=\"https:\/\/thenextweb.com\/topic\/artificial-intelligence\" target=\"_blank\" rel=\"noopener\">AI<\/a> analyses a player\u2019s technique, identifying specific needs based on their style and level of play and recommends equipment that enhances their performance,\u201d Lauren Pedersen, <a href=\"https:\/\/www.sportai.com\/\" target=\"_blank\" rel=\"nofollow noopener\">SportsAI\u2019s<\/a> CEO, told TNW.<\/p>\n<p>\u201cIt can identify the need for specific racket weights, or specifications suited to advanced players compared to beginners, or suggest gear tailored to all-court players versus baseliners.\u201d<\/p>\n<p>Peterson has an athletic interest in the benefits. Before co-founding SportsAI, she was an NCAA tennis player. She now represents Norway at the ITF Masters World Championships.<\/p>\n<p><span>Originally from New Zealand, Peterson moved to Oslo in 2007 and turned her focus to startups.<br \/><\/span><\/p>\n<p><span>After spells at tech firms <a href=\"https:\/\/thenextweb.com\/news\/europe-restarts-browser-war-against-chrome-safari\" target=\"_blank\" rel=\"noopener\">Opera<\/a> and&nbsp;Airthings, she co-founded SportAI in<\/span> 2023.<\/p>\n<h2>Computer vision for tennis<\/h2>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1409455 js-lazy\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2024\/08\/Screenshot-2024-08-19-at-13.28.21.png\" alt=\"Footage of a tennis player being analysed by SportAI\" width=\"1640\" height=\"754\"><figcaption>The platform assesses individual tennis shots. Credit: SportAI<\/figcaption><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1409455\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2024\/08\/Screenshot-2024-08-19-at-13.28.21.png\" alt=\"Footage of a tennis player being analysed by SportAI\" width=\"1640\" height=\"754\"><\/noscript><\/figure>\n<p>SportAI can analyse video from mobile phones, cameras mounted at courts, or broadcast feeds.<\/p>\n<p>Through a combination of <a href=\"https:\/\/thenextweb.com\/topic\/machine-learning\" target=\"_blank\" rel=\"noopener\">machine learning<\/a> and computer vision, the system interprets the biomechanical data. Insights are then delivered straight to users.<\/p>\n<p>The approach removes the need for manual tagging and specific hardware. Consequently, SportAI can cut the costs of advanced analytics.<\/p>\n<p>The SaaS platform also promises to broaden access to athletic insights. Businesses can directly integrate the software with their coaching, equipment, and broadcast coverage.<\/p>\n<p>A fresh cash injection \u2014 announced today \u2014 could accelerate the uptake. The $1.8mn seed round <span>was led by <\/span><a href=\"https:\/\/www.skyfall.vc\/\" target=\"_blank\" rel=\"nofollow noopener\"><span>Skyfall Ventures<\/span><\/a><span>, a VC firm based in Oslo.<\/span><\/p>\n<p><span>Further funds came from two sportsmen: <\/span><span>Dekel Valtzer<\/span><span>,<\/span><span> a former tennis pro and now a startup founder, and<\/span> <span>Magnus Carlsen<\/span><span>, the highest-ranked chess player of all time. <\/span><span>Carlsen also led SportAI\u2019s pre-seed round and is an advisor to the company.<\/span><\/p>\n<p>With the new funds, SportsAI <span>aims to<\/span>&nbsp;<span>accelerate the reach of sports analytics. The company also plans to soon announces its first commercial contract.<\/span><\/p>\n<p>SportsAI isn\u2019t ready to disclose the partner\u2019s name, but Peterson did offer clues.<\/p>\n<p><span>She describes the mystery business as a<\/span> \u201cprominent global platform that connects over a million racket sports players\u201d and \u201coversees<span> thousands of courts.\u201d <\/span><\/p>\n<p>Through the collaboration, SportAI will provide \u201c<span class=\"il\">AI<\/span>-driven enhancements,\u201d such as \u201cpersonalised technique analysis and detailed match statistics.\u201d Watch this space for the results on the court.<\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/news\/sportai-analytics-for-tennis-golf\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SportAI has grand plans for tennis analytics. The startup wants to not only enhance a player\u2019s technique, but also the racket they swing. The Norway-based business analyses sports footage in real-time. It&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15508,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/15507"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15507"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/15507\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/15508"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}