{"id":16348,"date":"2025-04-29T06:23:47","date_gmt":"2025-04-29T06:23:47","guid":{"rendered":"http:\/\/TheNextWeb=1413331"},"modified":"2025-04-29T06:23:47","modified_gmt":"2025-04-29T06:23:47","slug":"tinder-swindler-survivor-launches-identity-verifier-to-fight-scams","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=16348","title":{"rendered":"Tinder Swindler survivor launches identity verifier to fight scams"},"content":{"rendered":"\n<p><span>A Tinder Swindler survivor has launched a tool to fight the scams that upended her life.&nbsp;<\/span><\/p>\n<p><span>Pernilla Sj\u00f6holm, who starred in Netflix\u2019s hit documentary<\/span><i><span> The Tinder Swindler<\/span><\/i><span>, cofounded the platform \u2014 called <\/span><a href=\"https:\/\/www.idfier.com\/\" target=\"_blank\" rel=\"nofollow noopener\"><span>IDfier<\/span><\/a><span> \u2014 alongside computer scientist Suejb Memeti.&nbsp;<\/span><\/p>\n<p>Released globally today, IDfier provides a human-to-human identity verification system. The platform promises a simple yet secure way to check who you\u2019re interacting with.<\/p>\n<p><span>Users verify themselves by first scanning their passport, driver\u2019s license, or ID card with their phone camera. If the document has an NFC (near-field communication), IDfier will also scan the chip for additional security. The user then completes a quick head movement to prove they\u2019re a real person \u2014 rather&nbsp;than a photo, video, or deepfake.<\/span><\/p>\n<div class=\"inarticle-wrapper channel-cta\">\n<div class=\"ica-text\" readability=\"0\"><a href=\"https:\/\/thenextweb.com\/conference\/schedule?utm_source=google&amp;utm_medium=display&amp;utm_campaign=global_tnw_media_event-registration_prospecting_offer_2025-tnw-conference-amsterdam&amp;utm_term=in-article-springsale\" data-event-category=\"Article\" data-event-action=\"In Article Block\" data-event-label=\"European tech superstars: Hear from Datasnipper, Hugging Face, Philips &amp; many more\" target=\"_blank\" readability=\"7\" rel=\"noopener\"><\/p>\n<p class=\"ica-text__title\">European tech superstars: Hear from Datasnipper, Hugging Face, Philips &amp; many more<\/p>\n<p>Join 1000s of founders, investors and innovation champions at TNW Conference on June 19 &amp; 20.<\/p>\n<p><\/a><\/div>\n<\/div>\n<p><span>Once verified, they can send other people a request to do the same. Both of them can then choose which information to share, from their name and age to their contact number. All their data is encrypted and stored across disparate servers.<\/span><\/p>\n<p><span>IDfier was built to blend this security with precision. According to the platform, the tech is 99.9% accurate in detecting real users and blocking impersonation attempts.&nbsp;<\/span><\/p>\n<p>The team envisions the system securing endless online services, from e-commerce and email to social media and, of course, dating apps such as Tinder. Sj\u00f6holm (pronounced \u201cShuh-holm\u201d) matched with conman Simon Leviev there in 2018.<\/p>\n<p><span>Posing as the jet-setting son of a wealthy diamond merchant, Leviev cultivated a close friendship with Sj\u00f6holm. They took lavish trips together across Europe, enjoying extravagant experiences. He claimed they were funded by his family\u2019s fortune, but they were actually financed by other women scammed.<\/span><\/p>\n<p><span>Months after matching, Leviev said that \u201cenemies\u201d had placed life in danger \u2014 and he desperately needed cash.<\/span><\/p>\n<p>Sj\u00f6holm, a former sales worker from Sweden, was ultimately swindled out of tens of thousands of euros, leaving her bankrupt.<\/p>\n<p>TNW travelled to her hometown of Stockholm to hear her story \u2014 and her plans for <span>IDfier.<\/span><\/p>\n<h2>From the Tinder Swindler to IDfier<\/h2>\n<p><span>On a sunny afternoon in a canal-side cafe, Sj\u00f6holm told TNW that she lost even more emotionally than she did financially.<\/span><\/p>\n<p>\u201cIn my eyes, it shouldn\u2019t just be viewed as a fraud or a scam; it should be viewed as emotional abuse towards a victim,\u201d she said.<\/p>\n<p><span>\u201cWhen you experience fraud, you feel very embarrassed, you feel a lot of shame, and there\u2019s so much hatred towards victims. I think people try to make themselves feel better by thinking that it doesn\u2019t happen to smart people and wouldn\u2019t happen to them. Actually, someone who says that is <\/span><i><span>more<\/span><\/i><span> likely to become a target.\u201d<\/span><\/p>\n<p><i><span>The Tinder Swindler<\/span><\/i><span> brought her experience of fraud to a global audience. Released in 2022, the show became Netflix\u2019s most-watched documentary of all time. Sj\u00f6holm used her new-found fame to advocate for fraud awareness and financial security.<\/span><\/p>\n<p><span>She has since married and had twins, which led her to reflect on her line of work. <\/span><span>Over time, she became frustrated by the limitations of solely supporting people <\/span><i><span>after<\/span><\/i><span> they had been scammed.&nbsp;<\/span><\/p>\n<p><span>She also grew alarmed by the rapid advances in deepfakes. \u201cWe don\u2019t even know if we\u2019re interacting with a human today,\u201d she said. \u201cBefore, it was more common to take someone else\u2019s identity. Now, it\u2019s more common to use synthetic identities. It\u2019s so so easy today.\u201d<\/span><\/p>\n<p><span>As Sj\u00f6holm explored new proactive directions, she was contacted by Memeti, a senior lecturer at Sweden\u2019s Blekinge Institute of Technology. He asked if she would be interested in a solution that was preventative rather than reactive. <\/span><\/p>\n<p><span>Sj\u00f6holm believed the concept could have prevented her own entrapment. \u201cWhat tool did I have to really check his identity? I didn\u2019t have one,\u201d she said. \u201cI could have one now.\u201d<\/span><\/p>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1413340 js-lazy\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2025\/04\/Screenshot-2025-04-29-at-09.30.29.png\" alt=\"Tinder Swindler survivor Pernilla Sj\u00f6holm will discuss the future of fraud at TNW Conference in June\" width=\"906\" height=\"1362\"><figcaption>Sj\u00f6holm will discuss the future of fraud at <a href=\"https:\/\/bit.ly\/41IbD3D\" target=\"_blank\" rel=\"nofollow noopener\">TNW Conference<\/a> in June. Credit: Kalle Sund Hellman<\/figcaption><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1413340\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2025\/04\/Screenshot-2025-04-29-at-09.30.29.png\" alt=\"Tinder Swindler survivor Pernilla Sj\u00f6holm will discuss the future of fraud at TNW Conference in June\" width=\"906\" height=\"1362\"><\/noscript><\/figure>\n<h2>The business case<\/h2>\n<p><span>Sj\u00f6holm <\/span><span>agreed to join the company as co-founder and COO, with Memeti taking the role of CEO. The duo has also received financial support from VC firms Visive Invest and Almi Invest. The latter is ultimately owned by the Swedish government, giving IDfier a powerful endorsement.<\/span><\/p>\n<p><span>To monetise the product, the platform has been made available as a subscription service on the App Store and Google Play. Prices start at $2 a month, with discounts for annual subscriptions and multi-user accounts, including a family plan starting at $7 a month for up to five people.<\/span><\/p>\n<p>The price point aims&nbsp; to tap into a potentially enormous market. <span>The Global Anti-Scam Alliance (GASA) <a href=\"https:\/\/www.gasa.org\/post\/global-state-of-scams-report-2024-1-trillion-stolen-in-12-months-gasa-feedzai\" target=\"_blank\" rel=\"nofollow noopener\">estimates<\/a> that scams cost consumers over $1 trillion each year \u2014 a figure that exceeds the GDP of most nations. Most of them involve fake identities or information, yet there\u2019s currently no universally accepted form of consumer digital ID verification.<\/span><\/p>\n<p><span>\u201cFifty-to-sixty percent of scams involve fake identities,\u201d Sj\u00f6holm said. \u201cWhat if we could bring that down to 5%? We could have an enormous impact on the world economy.\u201d<\/span><\/p>\n<p><span>Identity fraud also has deep social impacts. Suicidal ideation is <\/span><a href=\"https:\/\/www.idtheftcenter.org\/post\/2023-consumer-impact-report-record-high-number-itrc-victims-suicidal-thoughts\/\" target=\"_blank\" rel=\"nofollow noopener\"><span>alarmingly common<\/span><\/a>&nbsp;\u2014 <span>and the perpetrators can be victims as well. Law enforcement agencies have discovered a growing number of people being trafficked and forced to commit identity fraud. \u201cIf we could target the scammers in this way and not make it such a profitable industry, we would literally save lives,\u201d Sj\u00f6holm said.<\/span><\/p>\n<p><span>Often, the targets of the scams are young people. In the long term, Sj\u00f6holm wants to give them IDfier for free.&nbsp;<\/span><\/p>\n<h2>The future of identity fraud prevention<\/h2>\n<p><span>Sj\u00f6holm\u2019s plan partly stems from her experience giving talks in schools. She recalls one in which she asked the students how many of them interacted with strangers online. \u201cNinety-five percent of these kids raised their hands,\u201d she said. \u201cAnd you could just see the teacher\u2019s face drop. It\u2019s a really scary situation.\u201d<\/span><\/p>\n<p><span>Sj\u00f6holm is also campaigning for changes to EU laws. \u201cI want it to be illegal to have a fake identity \u2014 to pretend to be someone else. Why is that even legal? If you create a different type of persona, that should be a separate criminal case itself.\u201d<\/span><\/p>\n<p><span>At <\/span><a href=\"https:\/\/bit.ly\/41IbD3D\" target=\"_blank\" rel=\"nofollow noopener\"><span>TNW Conference<\/span><\/a><span> on June 19, Sj\u00f6holm will share more of her views on the future of scams and fraud prevention in <\/span><a href=\"https:\/\/bit.ly\/4bJWrYp\" target=\"_blank\" rel=\"nofollow noopener\"><span>a talk<\/span><\/a><span> with the CTO of Monzo and the head of AI at Rabobank.<\/span><\/p>\n<p><span>The event brings her back to Amsterdam \u2014 the city where she first encountered the Tinder Swindler in person.<\/span><\/p>\n<p>\u201cIt\u2019s where I met my fraudster for the first time in real life,\u201d she said. \u201cFor me to return with a new power\u2026 that makes it a special place to come back to.\u201d<\/p>\n<p><span><i>If you want to watch Pernilla\u2019s talk or anything else on the <\/i><a href=\"https:\/\/bit.ly\/4bJWrYp\" target=\"_blank\" rel=\"nofollow noopener\"><i>packed agenda<\/i><\/a><i>&nbsp;for <\/i><a href=\"https:\/\/bit.ly\/41IbD3D\" target=\"_blank\" rel=\"nofollow noopener\"><i>TNW Conference<\/i><\/a><i>, we have a special offer for you: use the code TNWXMEDIA2025 at the checkout to get 30% off <\/i><a href=\"https:\/\/bit.ly\/4hueZwX\" target=\"_blank\" rel=\"nofollow noopener\"><i>your ticket<\/i><\/a><i>.<\/i><\/span><span><\/span><\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/news\/tinder-swindler-star-launches-identity-verification-platform-idfier\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Tinder Swindler survivor has launched a tool to fight the scams that upended her life.&nbsp; Pernilla Sj\u00f6holm, who starred in Netflix\u2019s hit documentary The Tinder Swindler, cofounded the platform \u2014 called&#8230;<\/p>\n","protected":false},"author":1,"featured_media":16349,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/16348"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16348"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/16348\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/16349"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=16348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=16348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}