{"id":1941,"date":"2020-12-24T01:00:35","date_gmt":"2020-12-24T01:00:35","guid":{"rendered":"https:\/\/thenextweb.com\/?p=1332132"},"modified":"2020-12-24T01:00:35","modified_gmt":"2020-12-24T01:00:35","slug":"lucid-motors-studios-a-car-buying-experience-unlike-any-other","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=1941","title":{"rendered":"Lucid Motors Studios: A car-buying experience unlike any other"},"content":{"rendered":"\n<p><i><span>This <a href=\"https:\/\/cleanfleetreport.com\/feature-lucid-motors-studios\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">article<\/a> was originally published by&nbsp;<span>John Faulkner&nbsp;<\/span>on<\/span><\/i><a href=\"https:\/\/cleanfleetreport.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"> <i><span>Clean Fleet Report<\/span><\/i><\/a><i><span>, a publication that gives its readers the information they need to move to cars and trucks with best fuel economy, including electric cars, fuel cells, plug-in hybrids, hybrids and advanced diesel and gasoline engines. <\/span><\/i><\/p>\n<h2>The VIP EV sales experience<\/h2>\n<p>One thing Lucid Motors knows is its customer. They know this person has means, is accustomed to the finer things, and is not opposed to being recognized for their accomplishments. In other words, treated like a VIP. Lucid takes this to the Nth degree with the buying process for one of its luxury electric cars. Welcome to the Lucid Studio.<\/p>\n<h2><strong>The Lucid Studio experience<\/strong><\/h2>\n<p>If you are interested in shopping the Lucid Air there will be no casually walking up to one, or several, on a dealer lot or in a showroom. First, you will set an appointment at one of the four California<span>&nbsp;<\/span><a href=\"https:\/\/www.lucidmotors.com\/locations\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Lucid Studios<\/a><span>&nbsp;<\/span>currently open in Los Angeles, Beverly Hills, San Jose, and Newark either by calling 1-844-367-7787 or emailing <a href=\"https:\/\/thenextweb.com\/cdn-cgi\/l\/email-protection\" class=\"__cf_email__\" data-cfemail=\"2152404d4452614d544248454c4e554e53520f424e4c0f\">[email&nbsp;protected]<\/a> There may even be a credit check,<span>&nbsp;<\/span><em>then<\/em><span>&nbsp;<\/span>an appointment will be set. You\u2019re buying directly from the manufacturer.<\/p>\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"alignleft size-large\">\n<p><figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"jetpack-lazy-image jetpack-lazy-image--handled lazyloaded wp-image-31160 lazy\" src=\"https:\/\/i0.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/Lucid-Bev-Hills.jpg?resize=287%2C186&amp;ssl=1\" alt=\"Lucid Motors Beverly Hills Studio\" width=\"287\" height=\"186\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" data-ll-status=\"loaded\" data-lazy=\"true\"><figcaption><a href=\"https:\/\/thenextweb.com\/shift\/2020\/12\/24\/lucid-motors-studios-a-car-buying-experience-unlike-any-other\/#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fthenextweb.com%2Fshift%2F2020%2F12%2F24%2Flucid-motors-studios-a-car-buying-experience-unlike-any-other%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Beverly Hills exclusive\" data-title=\"Share Beverly Hills exclusive on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Beverly Hills exclusive on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"><\/i><\/a>Beverly Hills exclusive<\/figcaption><\/figure>\n<\/p>\n<\/figure>\n<\/div>\n<p><em>Clean Fleet Report<\/em><span>&nbsp;<\/span>visited the Beverly Hills location, which is unlike any previous car buying experience. To begin, signage on the building is near non-existent, so just look for the address. Once the doors are unlocked, a factory representative greets you, and the elegant interior space envelopes your senses with wood, glass, dark tile, and an industrial, open ceiling rafter design. The richness feel sets the tone to learn about the high-tech Lucid Air. It will eventually be a sales and service location.<\/p>\n<p>Lucid Motors initially is taking orders for four models, which are hand built to each customer\u2019s specifications at the company\u2019s new Arizona manufacturing site (more on that later). All pricing is before any federal tax credits or state rebates.<\/p>\n<p><strong><em>Lucid Air Dream Edition<\/em><\/strong><\/p>\n<ul>\n<li>1,080 horsepower<\/li>\n<li>465-mile driving range<\/li>\n<li>$169,000<\/li>\n<li>$7,500 refundable deposit<\/li>\n<li>Spring 2021 delivery<\/li>\n<\/ul>\n<p><strong><em>Lucid Air Grand Touring<\/em><\/strong><\/p>\n<ul>\n<li>800 horsepower<\/li>\n<li>517-mile driving range<\/li>\n<li>$139,000<\/li>\n<li>$1,000 refundable deposit<\/li>\n<li>Spring\/summer 2021 delivery<\/li>\n<\/ul>\n<p><strong><em>Lucid Air Touring<\/em><\/strong><\/p>\n<ul>\n<li>620 horsepower<\/li>\n<li>406-mile driving range<\/li>\n<li>$95,000<\/li>\n<li>$1,000 refundable deposit<\/li>\n<li>Fall 2021 delivery<\/li>\n<\/ul>\n<p><strong><em>Lucid Air Pure<\/em><\/strong><\/p>\n<ul>\n<li>480 horsepower<\/li>\n<li>406-mile driving range<\/li>\n<li>$77,400<\/li>\n<li>$300 refundable deposit<\/li>\n<li>2022 delivery<\/li>\n<\/ul>\n<div class=\"wp-block-image is-style-default\">\n<figure class=\"alignright size-large\">\n<p><figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"jetpack-lazy-image lazyloaded jetpack-lazy-image--handled wp-image-31162 lazy\" src=\"https:\/\/i0.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/vr-1290x726-1.jpg?resize=480%2C270&amp;is-pending-load=1#038;ssl=1\" sizes=\"(max-width: 480px) 100vw, 480px\" alt=\"Lucid Motors Studio with virtual reality\" width=\"480\" height=\"270\" data-recalc-dims=\"1\" data-ll-status=\"loaded\" data-lazy-loaded=\"1\" data-lazy=\"true\"><figcaption><a href=\"https:\/\/thenextweb.com\/shift\/2020\/12\/24\/lucid-motors-studios-a-car-buying-experience-unlike-any-other\/#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fthenextweb.com%2Fshift%2F2020%2F12%2F24%2Flucid-motors-studios-a-car-buying-experience-unlike-any-other%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Some reality; some VR\" data-title=\"Share Some reality; some VR on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Some reality; some VR on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"><\/i><\/a>Some reality; some VR<\/figcaption><\/figure>\n<\/p>\n<\/figure>\n<\/div>\n<p>Once granted an appointment, don\u2019t be surprised if you don\u2019t see a Lucid Air in the Studio, though it looks like the company\u2019s intent is to have models to show. The experience will be primarily using virtual reality (VR), where you will get to see and configure the interior options of fabric, wood, and metals, and select an exterior color. You then have choices of a Lucid Air with single or dual motors, different horsepower ratings, and driving ranges as detailed in the four models listed above.<\/p>\n<p>The VR element involves adorning a VR headset while sitting in a Lucid Air interior mock-up. The VR experience will take you through the car, its features, and even a virtual drive. Lucid also plans to offer a \u201chome version\u201d for those who\u2019d like to configure their car at home. In that version a Lucid salesperson will guide the viewer through the optional features of the car.<\/p>\n<h2><strong>What is a Lucid Air?<\/strong><\/h2>\n<p>Lucid Motors claims the Air will be faster and more efficient than a Tesla Model S\u2013the quickest production sedan available. (Of course, Tesla responded by teasing the introduction of a Plaid version of the S that would narrow that gap.) From the outside it is a four-door sedan, with a clean modern design. The interior features the latest in technology, and the expansive backseat is ready for executives to be whisked in silence to their next important meeting.<\/p>\n<p>The Lucid Air certainly is a very modern and contemporary car, and the company hopes that will be enough as sedans fall increasingly out of favor with American consumers. Lucid intends to address the market shift with its next model, the Gravity luxury SUV, which was teased at the launch of the Air last year.<\/p>\n<h2><strong>Next up for Lucid Motors<\/strong><\/h2>\n<div class=\"wp-block-image is-style-default\" readability=\"6\">\n<figure class=\"alignleft size-large\" readability=\"2\">\n<p><figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"jetpack-lazy-image jetpack-lazy-image--handled lazyloaded wp-image-31161 lazy\" src=\"https:\/\/i2.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/aerial-1148x646-1.jpg?resize=480%2C270&amp;ssl=1\" sizes=\"(max-width: 480px) 100vw, 480px\" alt=\"Lucid Motors Casa Grande Assembly Plant\" width=\"480\" height=\"270\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" data-ll-status=\"loaded\" data-lazy=\"true\" data-srcset=\"https:\/\/i2.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/aerial-1148x646-1.jpg?w=480&amp;ssl=1 480w, https:\/\/i2.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/aerial-1148x646-1.jpg?resize=300%2C169&amp;ssl=1 300w\"><figcaption><a href=\"https:\/\/thenextweb.com\/shift\/2020\/12\/24\/lucid-motors-studios-a-car-buying-experience-unlike-any-other\/#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fthenextweb.com%2Fshift%2F2020%2F12%2F24%2Flucid-motors-studios-a-car-buying-experience-unlike-any-other%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: Lucid\u2019s freshly constructed assembly plant\" data-title=\"Share Lucid\u2019s freshly constructed assembly plant on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share Lucid\u2019s freshly constructed assembly plant on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"><\/i><\/a>Lucid\u2019s freshly constructed assembly plant<\/figcaption><\/figure>\n<\/p>\n<\/figure>\n<\/div>\n<p>The biggest news for Lucid is it now has a place to build its cars. The first phase of its greenfield assembly plant, being built in<span>&nbsp;<\/span><a href=\"https:\/\/issuu.com\/cityofcasagrande\/docs\/citybeat_magazine__winter_2020_?fr=sY2Y0NTIzNzk0MzA\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Casa Grande, Arizona,<\/a><span>&nbsp;<\/span>is scheduled to go online in early 2021. Capable of building 30,000 units in its current configuration, further phases will ramp-up production to 400,000 units. Lucid built its full beta test fleet in the plant and is now shifting to production models. The manufacturing system at the plant, which has been dubbed AMP-1 (for Advanced Manufacturing Plant), uses advanced processes such as an aircraft-inspired riveted and bonded monocoque body that replaces spots welds.<\/p>\n<p>To handle all that manufacturing capacity, Lucid has plans to open 20 additional Studios these markets.<\/p>\n<ul>\n<li>\n<strong>Arizona \u2013<span>&nbsp;<\/span><\/strong>Scottsdale<\/li>\n<li>\n<strong>California \u2013<span>&nbsp;<\/span><\/strong>Torrance, Millbrae, San Diego, San Rafael, Orange<\/li>\n<li>\n<strong>Colorado \u2013<span>&nbsp;<\/span><\/strong>Denver<\/li>\n<li>\n<strong>Florida \u2013<span>&nbsp;<\/span><\/strong>West Palm Beach, Riviera Beach, Miami<\/li>\n<li>\n<strong>Illinois \u2013<span>&nbsp;<\/span><\/strong>Oak Brook<\/li>\n<li>\n<strong>Massachusetts \u2013<span>&nbsp;<\/span><\/strong>Boston<\/li>\n<li>\n<strong>Michigan \u2013<span>&nbsp;<\/span><\/strong>Coldwater<\/li>\n<li>\n<strong>New York \u2013<span>&nbsp;<\/span><\/strong>Long Island, Manhattan<\/li>\n<li>\n<strong>Texas \u2013<span>&nbsp;<\/span><\/strong>Houston, Dallas<\/li>\n<li>\n<strong>Virginia \u2013<span>&nbsp;<\/span><\/strong>Tysons<\/li>\n<li>\n<strong>Washington \u2013<span>&nbsp;<\/span><\/strong>Seattle<\/li>\n<\/ul>\n<h2><strong>The bottom line<\/strong><\/h2>\n<div class=\"wp-block-image is-style-default\" readability=\"6\">\n<figure class=\"alignright size-large\" readability=\"2\">\n<p><figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"jetpack-lazy-image jetpack-lazy-image--handled lazyloaded wp-image-31159 lazy\" src=\"https:\/\/i1.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/air-hero-2560x1440-1.jpg?resize=480%2C303&amp;ssl=1\" sizes=\"(max-width: 480px) 100vw, 480px\" alt=\"Lucid Air Pure\" width=\"480\" height=\"303\" data-recalc-dims=\"1\" data-lazy-loaded=\"1\" data-ll-status=\"loaded\" data-lazy=\"true\" data-srcset=\"https:\/\/i1.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/air-hero-2560x1440-1.jpg?w=480&amp;ssl=1 480w, https:\/\/i1.wp.com\/cleanfleetreport.com\/wp-content\/uploads\/2020\/12\/air-hero-2560x1440-1.jpg?resize=300%2C189&amp;ssl=1 300w\"><figcaption><a href=\"https:\/\/thenextweb.com\/shift\/2020\/12\/24\/lucid-motors-studios-a-car-buying-experience-unlike-any-other\/#\" data-url=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fthenextweb.com%2Fshift%2F2020%2F12%2F24%2Flucid-motors-studios-a-car-buying-experience-unlike-any-other%2F&amp;via=thenextweb&amp;related=thenextweb&amp;text=Check out this picture on: The last stop with the Lucid Air will be the $77K Pure\" data-title=\"Share The last stop with the Lucid Air will be the $77K Pure on Twitter\" data-width=\"685\" data-height=\"500\" class=\"post-image-share popitup\" title=\"Share The last stop with the Lucid Air will be the $77K Pure on Twitter\"><i class=\"icon icon--inline icon--twitter--dark\"><\/i><\/a>The last stop with the Lucid Air will be the $77K Pure<\/figcaption><\/figure>\n<\/p>\n<\/figure>\n<\/div>\n<p>Lucid Motors is playing in some lofty and unknown territory. Launching an all-new vehicle from an all-new car company, and building an all-new state-of-the-art manufacturing facility before there are any sales shows some serious moxie (and deep pockets).<\/p>\n<p>The company knows the automotive market over the next 5 \u2013 10 years will see more and more electric vehicles introduced, so being on the forefront with the fastest sedan with excellent driving range, is a great way to be a leader. But with the first offering to the public having an eye-popping price of $169,000, the prospective owner base is very small. When one of them makes an appointment to visit a Lucid Studio, they had better place an order.<\/p>\n<p>Lucid Motors is a luxury electric car company with no time for lookie-loos or those who just want to kick the tires. The Air is a serious vehicle for a discriminating buyer, a buyer Lucid is confident will be impressed with the craftsmanship, performance, and driving range.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\" lazy\" src=\"https:\/\/cleanfleetreport.com\/wp-content\/uploads\/2019\/01\/logo-new.png\" alt=\"Clean Fleet Report | All about green cars, electric, phev, hybrid and high-mpg vehicles\" width=\"406\" height=\"72\" data-lazy=\"true\"><\/p>\n<p><i><span>You can follow Clean Fleet Report on <\/span><\/i><a href=\"https:\/\/twitter.com\/cleanfleet?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><i><span>Twitter<\/span><\/i><\/a><i><span> and <\/span><\/i><a href=\"https:\/\/www.facebook.com\/cleanfleetreport\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><i><span>Facebook<\/span><\/i><\/a><i><span>.&nbsp;<\/span><\/i><\/p>\n<hr>\n<p><a href=\"https:\/\/www.polestar.com\/nl\/polestar-and-shift?utm_medium=pp&amp;utm_source=dp&amp;utm_campaign=pcid_3450_41261_85609_351306_p_nl_1local_pp_dp&amp;utm_content=ad\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><\/p>\n<figure class=\"post-image post-mediaBleed aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-1308892 aligncenter lazy\" src=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos.png\" alt width=\"220\" height=\"100\" sizes=\"(max-width: 220px) 100vw, 220px\" data-lazy=\"true\" data-srcset=\"https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos.png 3003w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos-280x127.png 280w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos-540x245.png 540w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos-270x123.png 270w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos-796x361.png 796w, https:\/\/cdn0.tnwcdn.com\/wp-content\/blogs.dir\/1\/files\/2020\/07\/Polestar_wordmark_pos-1592x723.png 1592w\"><\/figure>\n<p><\/a><br \/><i><span><a href=\"https:\/\/thenextweb.com\/shift\/\">SHIFT<\/a> is brought to you by Polestar. It\u2019s time to accelerate the shift to sustainable mobility. That is why Polestar combines electric driving with cutting-edge design and thrilling performance.<\/span><\/i> <a href=\"https:\/\/www.polestar.com\/nl\/polestar-and-shift?utm_medium=pp&amp;utm_source=dp&amp;utm_campaign=pcid_3450_41261_85609_351306_p_nl_1local_pp_dp&amp;utm_content=ad\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><i><span>Find out how<\/span><\/i><\/a><i><span>.<\/span><\/i><\/p>\n<p class=\"c-post-pubDate\"> Published December 24, 2020 \u2014 01:00 UTC <\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/shift\/2020\/12\/24\/lucid-motors-studios-a-car-buying-experience-unlike-any-other\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This article was originally published by&nbsp;John Faulkner&nbsp;on Clean Fleet Report, a publication that gives its readers the information they need to move to cars and trucks with best fuel economy, including electric&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1942,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/1941"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1941"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/1941\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/1942"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1941"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1941"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}