{"id":2107,"date":"2021-01-06T10:20:13","date_gmt":"2021-01-06T10:20:13","guid":{"rendered":"https:\/\/thenextweb.com\/?p=1333152"},"modified":"2021-01-06T10:20:13","modified_gmt":"2021-01-06T10:20:13","slug":"heres-what-that-whatsapp-privacy-policy-pop-up-means-for-you","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=2107","title":{"rendered":"Here\u2019s what that WhatsApp privacy policy pop-up means for you"},"content":{"rendered":"\n

If you use WhatsApp, you probably spotted a pop-up on your phone sometime in the last 24 hours, suggesting that the service has updated its privacy policy \u2014 and promptly clicked the button at the bottom to proceed.<\/span><\/p>\n

<\/span>If you read more closely, you\u2019ll have learned that and users have until February 8 to read and agree to the new terms. Failure to do so would lead to WhatsApp deleting your account.<\/span><\/p>\n

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You\u2019re probably not the only one who may have skipped reading the new terms. However, changes in the privacy policy of a chat app with more than 2 billion users are noteworthy. The high-level theme of this new policy is to integrate better with Facebook\u2018s family of products, grant leeway for increased interaction with businesses, and gather financial data from users.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

<\/i><\/a>WhatsApp\u2019s new privacy policy change popup<\/figcaption><\/figure>\n

The app collects a lot of metadata related to the account such as the phone number, your profile picture, your usage patterns (features you use, groups you\u2019ve joined, and status in the Story format), and device data.<\/p>\n

While most of it is just restructured into different sections from older versions of the privacy policy, the company has added a section called \u201cTransaction and Payments Data\u201d in a push for Facebook\u2019s various payment services to let you pay for different goods. And that brings us to the integration push.<\/span><\/p>\n

Integration with Facebook companies<\/h2>\n

The updated policy says that WhatsApp may send you marketing material about Facebook companies. Plus, the firm will use your data collected from the app and other Facebook services for content suggestions, people recommendations, and ads along with service improvements.<\/p>\n

Facebook has already integrated Instagram and Messenger for cross-platform communication<\/a>. And with this new change, it aims to provide \u201cintegrations which enable you to connect your WhatsApp experiences with other Facebook Company Products.\u201d<\/p>\n

<\/i><\/a>WhatsApp\u2019s plan to work with other Facebook companies<\/figcaption><\/figure>\n

Interacting with businesses<\/h2>\n

WhatsApp Business \u2014  the service that lets merchants communicate with regular users on the platform, using additional commerce features<\/span> \u2014 has grown quite a bit in the last few years, with more than 50 million users.<\/a> To expand this figure, the company will let businesses integrate other services into the chat app. So, as a part of that, third-party apps might be able to read your communication on behalf of the business you\u2019re interacting with.<\/p>\n

What\u2019s more, third-party services you use inside WhatsApp may be able to get some of your information. For instance, an in-app video player may know your IP address. While allowing in-app interactions may add convenience to users, it\u2019s important to know what information they\u2019re giving away in exchange.<\/p>\n

WhatsApp\u2019s changes come on the heels of controversy that suggests the chat app collects much more data than Apple\u2019s iMessage,<\/a> if we go by the App Store\u2019s privacy label. While the new privacy policy doesn\u2019t have a direct impact on your usage, we might see changes in the way we interact with the app in long term.<\/p>\n

You can read WhatsApp\u2019s updated privacy policy here<\/a>.<\/p>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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