{"id":6882,"date":"2021-07-30T14:49:32","date_gmt":"2021-07-30T14:49:32","guid":{"rendered":"http:\/\/TheNextWeb=1362360"},"modified":"2021-07-30T14:49:32","modified_gmt":"2021-07-30T14:49:32","slug":"the-age-of-the-metaverse-is-upon-us","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=6882","title":{"rendered":"The age of the metaverse is upon us"},"content":{"rendered":"\n<div><img decoding=\"async\" src=\"https:\/\/img-cdn.tnwcdn.com\/image\/neural?filter_last=1&amp;fit=1280%2C640&amp;url=https%3A%2F%2Fcdn0.tnwcdn.com%2Fwp-content%2Fblogs.dir%2F1%2Ffiles%2F2021%2F07%2FUntitled-design-1-7.jpg&amp;signature=a69be007054397b68c6e3a67f4d55e8f\" class=\"ff-og-image-inserted\"><\/div>\n<p>The metaverse&nbsp;has become the hottest buzzword in tech.<\/p>\n<p>Silicon Valley big brains are suddenly obsessed with building virtual spaces spanning digital and physical domains.<\/p>\n<p>There\u2019s Mark Zuckerberg, who plans&nbsp;<span>to <a href=\"https:\/\/thenextweb.com\/news\/mark-zuckerberg-wants-facebook-to-build-a-metaverse\">turn Facebook into \u201ca metaverse company.\u201d<\/a><\/span> There\u2019s Nvidia founder Jenson Huang, who <a href=\"https:\/\/time.com\/5955412\/artificial-intelligence-nvidia-jensen-huang\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">envisions \u201c<span>a virtual world that is a digital twin of ours\u201d<\/span><\/a>&nbsp;and accessible via \u201cwormholes.\u201d And there\u2019s Microsoft CEO Satya Nadella, who\u2019s \u201cexcited\u201d about the potential of an (urgh) <a href=\"https:\/\/www.linkedin.com\/pulse\/hybrid-work-paradox-satya-nadella\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">\u201centerprise metaverse.\u201d<\/a><\/p>\n<p>It feels like everything is now part of the metaverse: VR games? Check. Online events? Absolutely. The internet? Of course. Porn? You bet your sweet ass.<\/p>\n<p>One reason why so many people are heavily plugging the metaverse is that the concept is so nebulous.<\/p>\n<h2>What is the metaverse?<\/h2>\n<p>The term was coined by writer Neal Stephenson in his 1992 novel <em>Snow Crash.<\/em> His&nbsp;metaverse was a<span>&nbsp;massively multiplayer virtual world that users entered via goggles.<\/span><\/p>\n<p>Tech titans from <a href=\"https:\/\/www.vanityfair.com\/news\/2017\/06\/neal-stephenson-metaverse-snow-crash-silicon-valley-virtual-reality\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Jeff Bezos<\/a> to Google cofounder&nbsp;<a href=\"https:\/\/www.independent.co.uk\/news\/google-cofounder-sergey-brin-2-books-changed-life-advise-helpful-reading-a7686246.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Sergey Brin<\/a> reportedly revere his vision. (I presume they\u2019re also inspired by&nbsp;Stephenson\u2019s depiction of a collapsing US government replaced by corporations.)<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\" readability=\"7.0877192982456\">\n<p lang=\"en\" dir=\"ltr\">1992: the internet will be like Snow Crash<br \/>2021: the facebook will be like Snow Crash<\/p>\n<p>\u2014 jack (@jack) <a href=\"https:\/\/twitter.com\/jack\/status\/1420574249492877316?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">July 29, 2021<\/a><\/p>\n<\/blockquote>\n<p>Since <em>Snow Crash<\/em> was published, an array of tech has been described as part of the metaverse, from <a href=\"https:\/\/www.wired.co.uk\/article\/roblox-metaverse\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Roblox\u2019s video game platform<\/a> to <a href=\"https:\/\/medium.com\/building-the-metaverse\/the-experiences-of-the-metaverse-2126a7899020#:~:text=Naturally%2C%20that%20includes%20AR%20and,already%20part%20of%20the%20metaverse.\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">social-audio app Clubhouse.<\/a><\/p>\n<p>The wide use of the term is unsurprising. Visions of the metaverse encompass an enormous range of virtual experiences and assets. It\u2019s easy to jump on such a broad bandwagon.<\/p>\n<h2>Reality meets expectations<\/h2>\n<p>The main reason for the explosion of interest is, of course, money. The metaverse&nbsp;could provide multiple new avenues for generating revenue, from selling virtual goods to inserting immersive ads.<\/p>\n<p>Tech firms, investors, consultants, and the media (sorry) are all now trying to cash in on the craze. The New York Times\u2019 Erin Griffith succinctly described the hype cycle on Twitter.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\" readability=\"7.2727272727273\">\n<p lang=\"en\" dir=\"ltr\">Bring on the conferences, service providers, consultants\u2026 the works <a href=\"https:\/\/t.co\/bxlHyfeQ8l\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">pic.twitter.com\/bxlHyfeQ8l<\/a><\/p>\n<p>\u2014 erin griffith (@eringriffith) <a href=\"https:\/\/twitter.com\/eringriffith\/status\/1420515210389987331?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">July 28, 2021<\/a><\/p>\n<\/blockquote>\n<p>There is some merit to the hype.&nbsp;Technological advances in fields like VR and <a href=\"https:\/\/thenextweb.com\/artificial-intelligence\">AI<\/a> are rapidly making virtual worlds more immersive and layered. Their escapist appeal has also grown during pandemic restrictions.<\/p>\n<p>In the short term, however, buzzwords rarely live up to the hype. But once the underlying tech matures, effective strategies develop, and realistic objectives emerge? It has the potential to be truly transformational. Just don\u2019t expect it to happen overnight.<\/p>\n<p><span class=\"s1\"><em>Greetings Humanoids! Did you know we have a newsletter all about AI? You can subscribe to it&nbsp;<a href=\"https:\/\/share.hsforms.com\/1kUPK28s-Ro67GKE8E65Zwg47gef\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">right here<\/a>.<\/em><\/span><\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/news\/the-metaverse-hype-train-has-arrived\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The metaverse&nbsp;has become the hottest buzzword in tech. Silicon Valley big brains are suddenly obsessed with building virtual spaces spanning digital and physical domains. There\u2019s Mark Zuckerberg, who plans&nbsp;to turn Facebook into&#8230;<\/p>\n","protected":false},"author":1,"featured_media":6883,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/6882"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6882"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/6882\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/6883"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}