{"id":8907,"date":"2021-11-12T13:20:31","date_gmt":"2021-11-12T13:20:31","guid":{"rendered":"http:\/\/TheNextWeb=1373048"},"modified":"2021-11-12T13:20:31","modified_gmt":"2021-11-12T13:20:31","slug":"3-moves-the-us-government-could-make-to-rein-in-facebook","status":"publish","type":"post","link":"https:\/\/www.londonchiropracter.com\/?p=8907","title":{"rendered":"3 moves the US government could make to rein in Facebook"},"content":{"rendered":"\n<p><em>Facebook <a href=\"https:\/\/about.fb.com\/news\/2021\/10\/facebook-company-is-now-meta\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">may have changed its corporate name<\/a> to Meta Platforms, but that won\u2019t end its troubles \u2013 nor efforts to rein in the social media company\u2019s business practices. Lawmakers are pondering <a href=\"https:\/\/www.nytimes.com\/2021\/09\/30\/technology\/facebook-senate-hearing.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">new ways to regulate Facebook<\/a>, whose CEO, Mark Zuckerberg, wrote in 2019 that he <a href=\"https:\/\/www.washingtonpost.com\/opinions\/mark-zuckerberg-the-internet-needs-new-rules-lets-start-in-these-four-areas\/2019\/03\/29\/9e6f0504-521a-11e9-a3f7-78b7525a8d5f_story.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">welcomed new \u201crules governing the internet<\/a>.\u201d With that in mind, we asked three experts on social media, technology policy, and global business to offer one specific action the government could take about Meta\u2019s Facebook service.<\/em><\/p>\n<hr>\n<h2>Let users control more of their data<\/h2>\n<p><strong>Anjana Susarla, Professor of Information Systems, Michigan State University<\/strong><\/p>\n<p>Social media sites like Facebook are designed for constant interaction to engage users\u2019 attention. To rein in Facebook, lawmakers must first understand <a href=\"https:\/\/theconversation.com\/facebook-whistleblower-frances-haugen-testified-that-the-companys-algorithms-are-dangerous-heres-how-they-can-manipulate-you-169420\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">the harm that results from algorithmic manipulation<\/a> on these platforms. One thing Congress could do is make sure Facebook gives users more control over what data the company collects about them and why.<\/p>\n<p>Most people who use Facebook <a href=\"https:\/\/theconversation.com\/the-new-digital-divide-is-between-people-who-opt-out-of-algorithms-and-people-who-dont-114719\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">are unaware<\/a> of how algorithmic recommendations affect their experience of the platform and thereby the information they engage with. For example, <a href=\"https:\/\/www.theguardian.com\/technology\/2021\/apr\/12\/facebook-fake-engagement-whistleblower-sophie-zhang\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">political campaigns have reportedly tried to manipulate engagement<\/a> to get more traction on Facebook.<\/p>\n<p>A key aspect of providing such transparency is giving users greater access to and control over their data, similar to what\u2019s proposed in California\u2019s <a href=\"https:\/\/oag.ca.gov\/privacy\/ccpa\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Consumer Privacy Act<\/a>. This would allow users to see what personal data Facebook collects about them and how the company uses it. Many people don\u2019t realize that Meta has the ability to make inferences about their <a href=\"https:\/\/graphics.wsj.com\/elections\/2016\/facebook-likes\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">political preferences<\/a> and <a href=\"https:\/\/www.wsj.com\/articles\/BL-DGB-43344\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">attitudes toward society<\/a>.<\/p>\n<p>A related issue is <a href=\"https:\/\/techcrunch.com\/2020\/08\/21\/facebook-trails-expanding-portability-tools-ahead-of-ftc-hearing\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">data portability tools and rights<\/a> that allow users to take the data, including photos and videos, that they shared on Facebook to other social media services.<\/p>\n<p>Providing users with more control over their data will go a long way in ensuring independent accountability and oversight of Facebook\u2019s operations.<\/p>\n<hr>\n<h2>Mandating transparency<\/h2>\n<p><strong>Ryan Calo, Professor of Law, University of Washington<\/strong><\/p>\n<p>In October 2020, Facebook sent a <a href=\"https:\/\/www.theverge.com\/2020\/10\/23\/21531232\/facebook-nyu-ads-politics-data-election\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">cease-and-desist letter to New York University researchers<\/a>. The researchers were investigating the spread of misinformation on Facebook through political ads. The company told NYU that scraping its platform violated Facebook\u2019s terms of service, and it threatened \u201cadditional enforcement action\u201d should the practice continue. In August 2021, Facebook <a href=\"https:\/\/apnews.com\/article\/technology-business-5d3021ed9f193bf249c3af158b128d18\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">terminated the accounts of two researchers<\/a> and cut off NYU\u2019s and its partners\u2019 access to its political ad repository.<\/p>\n<p>Companies like Meta are <a href=\"https:\/\/theconversation.com\/facebook-has-a-misinformation-problem-and-is-blocking-access-to-data-about-how-much-there-is-and-who-is-affected-164838\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">not exactly forthcoming about the problems<\/a> on their platforms. The public hears about issues like misinformation and bias largely through the efforts of researchers, journalists, and internal whistleblowers.<\/p>\n<p>Congress holds the power to stay Meta\u2019s hand when it comes to threatening legal action or blocking accountability research. Congress could, for example, add a research exemption to the <a href=\"https:\/\/www.law.cornell.edu\/uscode\/text\/18\/1030\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Computer Fraud and Abuse Act<\/a>, which would shield researchers from the threat of lawsuits for using data not explicitly authorized by a social media company, or protect employees from retaliation.<\/p>\n<p>Congress could go further still: It could mandate transparency. Nothing about free speech doctrine or platform immunity prohibits the government from imposing auditing or reporting requirements for social media. The Federal Reserve embeds regulators in national banks.<\/p>\n<p>Why shouldn\u2019t Meta \u2014 a company with a <a href=\"https:\/\/companiesmarketcap.com\/facebook\/marketcap\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">US$900 billion market capitalization<\/a> and ambitions to spawn a <a href=\"https:\/\/theconversation.com\/what-is-the-metaverse-2-media-and-information-experts-explain-165731\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">metaverse<\/a> \u2014 have to open its operations to scrutiny?<\/p>\n<hr>\n<h2>An alternative approach to making Meta pay<\/h2>\n<p><strong>Bhaskar Chakravorti, Dean of Global Business, The Fletcher School, Tufts University<\/strong><\/p>\n<p>I have a pragmatic suggestion for what the government might do about Meta.<\/p>\n<p>When New York Times columnist Farhad Manjoo <a href=\"https:\/\/www.nytimes.com\/2021\/11\/04\/opinion\/facebook-experts.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">recently posed this question<\/a> to experts, they came back with numerous solutions. Ultimately, Manjoo concluded that with the deep political divide in Congress, \u201cdoing nothing may be the likeliest outcome.\u201d<\/p>\n<p>I, too, agree it\u2019s the most plausible scenario. Nevertheless, one fact is incontrovertible: Meta is under pressure right now, and the government can use this leverage to extract immediate benefits for society regardless of what happens down the road.<\/p>\n<p>There is a larger problem than big tech\u2019s lack of accountability: <a href=\"https:\/\/blogs.microsoft.com\/on-the-issues\/2019\/04\/08\/its-time-for-a-new-approach-for-mapping-broadband-data-to-better-serve-americans\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Almost half of all Americans<\/a> cannot use the internet at broadband speeds. This is unacceptable in a post-pandemic world, where high-speed internet has proved essential. Broadband internet is also unaffordable for many.<\/p>\n<p>Even the $65 billion earmarked for broadband in the <a href=\"https:\/\/apnews.com\/article\/joe-biden-technology-business-broadband-internet-congress-d89d6bb1b39cd9c67ae9fc91f5eb4c0d\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">infrastructure bill<\/a> just approved by Congress isn\u2019t enough to close America\u2019s vast digital divide. My Digital Planet research team at Tufts has estimated that the true cost of <a href=\"https:\/\/sites.tufts.edu\/digitalplanet\/us-digital-divide\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">closing the infrastructure access gap is $240 billion<\/a> \u2013 leaving a $175 billion shortfall.<\/p>\n<p>Lawmakers could use the stick of regulation to get the company to agree to blanket the nation with broadband. Meta already has two programs it could use to close gaps in both <a href=\"https:\/\/www.facebook.com\/Meta\/videos\/191862676410948\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">rural<\/a> and <a href=\"https:\/\/tech.fb.com\/terragraph-alaska\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">urban<\/a> areas.<\/p>\n<p>At the same time, Congress could levy a <a href=\"https:\/\/www.nytimes.com\/2019\/05\/06\/opinion\/tax-facebook-google.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">tech tax<\/a> on digital ads sold by Facebook and other social networks to subsidize telecommunication services in high-cost areas.<\/p>\n<p>By giving more people access to high-speed internet, Meta will benefit by increasing the number of people who could eventually join <a href=\"https:\/\/nypost.com\/2021\/11\/05\/experts-warn-facebooks-metaverse-poses-terrifying-dangers\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">its metaverse<\/a>. While that may seem counterproductive, the ills of Facebook are outweighed by the greater ills of large swaths of the U.S. with people unable to use the internet for essential services because we couldn\u2019t raise enough money to close the gap.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/counter.theconversation.com\/content\/169799\/count.gif?distributor=republish-lightbox-basic\" alt=\"The Conversation\" width=\"1\" height=\"1\" class=\"js-lazy\"><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https:\/\/theconversation.com\/republishing-guidelines --><\/p>\n<p><noscript><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/counter.theconversation.com\/content\/169799\/count.gif?distributor=republish-lightbox-basic\" alt=\"The Conversation\" width=\"1\" height=\"1\" class><\/noscript><\/p>\n<p><em>Article by <a href=\"https:\/\/theconversation.com\/profiles\/anjana-susarla-334987\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Anjana Susarla<\/a>, Professor of Information Systems, <a href=\"https:\/\/theconversation.com\/institutions\/michigan-state-university-1349\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Michigan State University<\/a>; <a href=\"https:\/\/theconversation.com\/profiles\/bhaskar-chakravorti-274926\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Bhaskar Chakravorti<\/a>, Dean of Global Business, The Fletcher School, <a href=\"https:\/\/theconversation.com\/institutions\/tufts-university-1024\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Tufts University<\/a>, and <a href=\"https:\/\/theconversation.com\/profiles\/ryan-calo-1226876\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Ryan Calo<\/a>, Professor of Law, <a href=\"https:\/\/theconversation.com\/institutions\/university-of-washington-699\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">University of Washington<\/a><\/em><\/p>\n<p><em>This article is republished from <a href=\"https:\/\/theconversation.com\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">The Conversation<\/a> under a Creative Commons license. Read the <a href=\"https:\/\/theconversation.com\/3-ways-congress-could-hold-facebook-accountable-for-its-actions-169799\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">original article<\/a>.<\/em><\/p>\n<p> <a href=\"https:\/\/thenextweb.com\/news\/three-moves-us-government-could-make-rein-in-facebook-syndication\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook may have changed its corporate name to Meta Platforms, but that won\u2019t end its troubles \u2013 nor efforts to rein in the social media company\u2019s business practices. Lawmakers are pondering new&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8908,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/8907"}],"collection":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8907"}],"version-history":[{"count":0,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/posts\/8907\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=\/wp\/v2\/media\/8908"}],"wp:attachment":[{"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.londonchiropracter.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}